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AI Images vs Real Photos: What to Use and When

AI can create images from a description. Real photos are better for anything that must be true, like your business, your products or your family.

Step by step

  1. Use real photos for facts. Your shop, your work, your team.
  2. Use AI for decoration. Cards, flyers and backgrounds, if clearly appropriate.
  3. Label AI images. Be honest when something is AI-made.
  4. Check the license. Understand how you may use generated images.
  5. Avoid fake people for trust. Do not use AI faces as customers or staff.

What to expect

Expect AI images to be quick and sometimes striking, and real photos to carry trust. For businesses and families, authenticity usually wins.

Mistakes to avoid

Do not present an AI image as a real photo of a person, place or product. Avoid images with garbled text or odd hands.

A good next step

Use your own photos for anything that must be true, and label AI art.

A prompt you can copy

Type this into ChatGPT, Claude or Gemini

Describe a simple, friendly illustration for a flyer announcing a library AI class for adults. Give me three ideas and tell me what to avoid.

Good to know. Real stock photos and your own pictures are safer for sites that depend on trust.

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Common questions

Can AI images be copyrighted?

Rules vary and are changing. Check current guidance for commercial use.

How do I spot an AI image?

Look for odd hands, text and backgrounds, but do not rely on it.

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